Link building in conventional businesses might be done through public relations but on internet, it is a very tedious, time consuming and patience demanding job. Tedious in the sense you have to search all the way through the internet which websites are relevant to your domain and can be sued for social bookmarking or relevant link building. Time consuming in the sense that link building campaign requires continuous follow up from the linker as well as the website being linked. It is also patience demanding because some people are so inquisitive that they do not wait for responses.

A single delay means negative to them and they leave all hopes. However, going away from all traditional theories, link building is rather more difficult since you get a few positive responses out of many who are ready to put links to and from your website. To save time and efforts, many website owners are now resorting to directory submissions where their website is registered in the relevant category and they get more clicks and visits if any one searches any topic pertaining to their domain. This increases the visibility of your website and it also increases the network of your website since it gets attached to relevant websites working in a similar context as yours. You can submit your website in paid as well as unpaid directories but then the features, facilities and time period will definitely differ and you can avail more benefits from former than latter. Thus, the success mantra for your website is relevant link building!