How to get higher SERP and more visitors to your site?

Archive for July, 2009

July 24th, 2009

A decade or so ago, a successful online business is an impossible feat for most people. People like me who have very little technical knowledge of computers and the workings of the internet would never dream of using it as a source of additional income. Building a profitable online business is beyond my imagination.

The internet marketing boom, however, made building an online business within the reach of most people. Marketing tools and programs that ensure the success of any online business are made available to online entrepreneurs. Along with this internet marketing craze is the affiliate marketing revolution.

The popularity of affiliate marketing is growing day by day. Never before has the work at home opportunity been so talked and raved about. People are now using the internet to earn additional income and others are using the web as their main source of income. Affiliate marketing can be simply explained as promoting somebody else’s business in your own website in exchange for a certain percentage of the generated sale. In effect, you are a partner of the business entrepreneur and your sole responsibility is to promote his products online.

On the part of a merchant, the most important feature of affiliate marketing is the remarkable exposure he will get just by choosing the right affiliate marketers. Promoting his products in thousands of websites is easily done at a fraction of the advertising cost if he has to do the promotion himself. Moreover, with affiliate marketing, the need for a pretty big work force and sizeable operational expenses is eliminated thus reducing investment. An affiliate program is one of the easiest ways to maximize profits. A merchant would only have to supply the link, decide on the amount of the commission and presto! Be on the way to success.

A website owner, just like the merchant would also derive benefits from affiliate marketing. Just like a silent or passive partner, a website owner or in this case the affiliate marketer does not have to bear overhead cost nor any other cost for that matter since most affiliate programs are free. Also it is not necessary to stock the products promoted since in the event of actual sale, the customer is sent to the merchant or to the vendor of the product. To maximize earnings, the affiliate marketer can run several affiliate programs for various clients from a single website.

The affiliate marketer’s foremost duty is to see to it that the sites are visited by potential customers and that these visitors will be turned into paying customers-meaning the visitors will be encouraged to buy. Using the pay per click program is a sure way of directing visitors to the site. Google Adwords is one of these pay per click programs that will certainly pull in visitors with their cleverly written ads.

With the boom in the internet business, the most effective affiliate marketing technique on hand and people with high ranking websites as far as SEO is concerned, affiliate marketing can be very profitable and a good source monthly income for anybody who would wish to venture in any online business.

July 12th, 2009

Google pagerank has become one of the most important factors, to determine how valuable is a web site. Many webmasters no longer care if your ranking well in SERP’s or not, or even if you have high amount of daily traffic. All they care about is your web site pagerank and how much your charging per link.

Google pagerank is not only a tool to measure the importance of a web site, it has also become a symbol for almost all webmasters. The more pagerank your web site has, the more respect you get from other webmasters. In fact, if you have pagerank 7 or higher, you will start getting hundreds of natural backlinks talking about your high pagerank !

As of today, it has been 116 days since the last pagerank update and the new update should have been weeks ago which means its VERY late. I can see alot of webmasters starting to go crazy on forums and blogs. Some of them posted that they check their pagerank every 10 minutes hoping for a change, they’re having a hard time sleeping and can’t concentrate on their work anymore ! Google pagerank has become more like a black hole, if you get sucked on it, there is little hope of saving you.

You should go back to the start and think it all over again. Almost all of us work online to earn some extra money, for that  you will need targeted traffic coming to your web site to sell your products/services, in order to get targeted traffic, you will need good rankings in the major search engines. Which means you need unique content and quality backlinks from related web sites.

This is the proccess that we all follow and its no big secret. My question for you is, where the hell do you see the words “Google Pagerank” in this plan/proccess !?

Google pagerank is only important to those who sell/exchange links. Its also important for seo companies, in order to show their clients that they’re good at what they do. Other than that, it has no importance at all. My advice for you is not to worry much about your google pagerank and concentrate more on your web site products and content.